Tools

Know your customers

In the midst of uncertainty, it’s important to have a clear and relevant identity. And – particularly in times of change – that means adapting your way of doing business to the needs of your customers. In the middle of all that’s going on today, what you have done to reflect on what’s happening with your customers?

We’ve created a simple guide you can use with your team to help with that. Use it and let us know how it helped you and your team.

Know the difference you make

Peter Drucker said that every organization needs a “definitive statement about the difference you are trying to make in the world.”

Some people call this a mission; others call it their purpose. The label is up to you. What matters is that you can define it and align your culture, strengths, and resources to it. We’ve created questions you can use to spark a discussion that leads to better alignment of your team to the difference you make for your customers.

More resources will be coming soon!